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Laura Shaw's career in book design was already in full swing
by the age of six, when, in collaboration with her older sister,
she wrote, illustrated, designed, and stapled
the now-classic tour de force Girls. The two sisters followed
their triumphant publishing debut with the critically acclaimed
Forin Girls, and in a remarkable creative
outpouring by a series of small volumes about the
Shaw family of New Jersey and their startling adventures.
Wishing to expand and discipline her graphic drive, Ms. Shaw
attended the School for the Museum of Fine Arts in Boston,
Massachusetts, where, momentarily detouring from her original
calling, she majored in photography and film. Realizing that
jobs would be scarce in her new field (having anticipated by
several years the Indy film surge), she found herself working
in a small publishing house specializing in Oriental Medicine
and Healing Arts. There, learning of the serif and the vast
world beyond Courier, she deepened her understanding of the
possibilities of the printed word. She had returned to her
first and true calling.
Several years passed pasting up books and catalogs by hand
before Ms. Shaw heard the whispers of a new-fangled computer
and a publishing-software program that could do wondrous
things for the maker of books. But it was not until she
joined the staff at Shambhala Publications in Boston,
Massachusetts, that she could explore for herself the
true potential of the Mac and QuarkXpress. Still spec'ing
type by hand, and pasting up cover mechanicals (the Mac was
used primarily for the four catalogs a year that she designed
and produced), she perfected her mitered ruled box using
press-rules, and only stabbed herself with an exacto knife
once. But she learned the craft of book designinside and out.
After three and a half years with Shambhala, Ms. Shaw felt
the inevitable surge of wanderlust, and, moving to Portland,
Oregon, started Laura Shaw Design, which primarily served
publishers back East. And it was soon back East that she
found herself againMs. Shaw was hired by Random House, Inc.,
as the Promotion Art Director for the Knopf Publishing Group.
Responsible for seven imprints (Alfred A. Knopf, Vintage Books,
Pantheon Books, Everyman's Library, National Audubon Society,
Schocken Books, and Random House Audio), Ms. Shaw and her staff
designed and produced over 200 projects per year.
The pace was fast, the work challenging, the company great. But
after three years, the urge toward independence was too compelling.
Laura Shaw Design was at last firmly established as a full-service
freelance studio specializing in the publishing and arts-related industries.
Ms. Shaw currently lives in Portland,
Oregon with her husband, two stepchildren, and dog.
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